Your Peak Performing Life Team

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Rod Price is a Marine veteran, entrepreneur, and professional coach with 

over 30 years of experience building and leading high-performing teams 

and individuals. He’s also a skilled facilitator, adjunct professor, 

mountaineer, and outdoor enthusiast who thrives on pushing 

boundaries—both his own and those of the people he works with.

Rod has a unique ability to inspire and guide others toward achieving their best selves. He combines his military discipline and leadership experience with a deep understanding of human relations, communication skills, and strategic leadership. As a seasoned trainer and business owner, he specializes in helping people overcome obstacles, set meaningful goals, and create actionable paths to success. Whether he’s teaching outdoor skills on the side of a 

mountain or coaching executives in a boardroom, Rod’s practical yet compassionate approach resonates with clients from all walks of life.

Rod is also a devoted husband of 38 years to his wife Lisa and the proud father of three adult sons. His family fuels his passion for creating strong, resilient relationships, which is central to his work with couples. His personal motto, "Lead from the front," reflects his belief in leading by example and meeting challenges head-on.

Kerry McCarter is a Licensed Clinical Social Worker and Board-Certified Registered Nurse Health Coach who blends her extensive experience in mental health and wellness with a passion for outdoor adventure and peak performance. With a proven track record of helping individuals and couples overcome personal challenges, Kerry empowers her clients to unlock their full potential and lead more fulfilling lives.

Kerry's approach integrates evidence-based practices like Emotionally Focused Therapy (EFT) with a unique focus on the connection between physical and mental health in achieving peak performance. As an avid climber and outdoor enthusiast, she draws inspiration from the natural world to guide clients in building resilience, mindfulness, and personal growth.

Her work is especially impactful for high-achieving individuals and couples seeking to strengthen their relationships, enhance communication, and break free from self-limiting beliefs. Kerry specializes in helping her clients embrace change, step outside their comfort zones, and thrive in both their personal and professional lives.

At Peak Performing Life™, Kerry brings her expertise and energy to programs designed to inspire growth, foster connection, and help individuals and couples achieve their best selves. Whether through personal development, group programs, or outdoor retreats, Kerry is dedicated to helping others redefine their limits and achieve lasting transformation.